Green business idea could net students $25,000

If you thought Dragon's Den was tough, imagine pitching your green business idea to five of the country's top CEOs.

Walmart Canada is inviting post-secondary students to come up with inventive green business ideas that will change the face of business in Canada. A total of $100,000 will be awarded, including $25,000 to the winners and $25,000 to the winner's school.

Students will showcase their talents in front of the country's most accomplished business leaders. The panel of judges includes Shelley Broader, president and CEO of Walmart Canada; Dianne Craig, CEO of Ford Motor Company of Canada; Chris O'Neill, managing director of Google Canada; Claude Mongeau, president and CEO of CN; and Ana Dominguez, president and general manager of SC Johnson Canada.

"Every member of our judging panel has signed on because they recognize the value of discovering the young minds who will change the future landscape of Canadian businesses by thinking green," said Broader. The judges will be looking for three key criteria when they evaluate the proposals: the winning idea will present a new way of doing business, have a significant sustainability benefit, and have a strong business case to back it up.

This is the second year the Green Student Challenge is in full force. "Last year's winners pushed the boundaries of innovative thinking, and I am thrilled to confirm Walmart Canada is investigating the feasibility of implementing their winning entry," said Andy Ellis, senior vice president of supply chain and logistics with Walmart Canada. Last year's winning team from the University of Waterloo was selected from over 100 entries, and featured an integrated energy hub for retail distribution centres.

Students can sign up in teams of up to four people and must submit a one-page summary of their proposal by December 14. Five finalists will have the opportunity to pitch their idea to the judges in Toronto on February 26. To learn more, visit greenstudentchallenge.ca.